Corporate culture


HAIYU CULTURE

Profile


 pic Haiyu Co., Ltd. is a large footwear group company dedicated to producing trendy, industry standard, outdoor leisure, and occupational protective shoes; The company is located in Gaomi, Shandong, China's footwear production base. Covering an area of 300 acres, with a registered capital of 100 million yuan; We have 10 Goodyear, adhesive, and polyurethane dual density injection molding production lines, with an annual output of over 5 million pairs of various leather shoes and more than 2600 employees.
Haiyu Corporation is a "high-tech enterprise" and a "contract abiding and trustworthy" enterprise. The Haiyu brand is a "well-known trademark in China"; Haiyu Co., Ltd. has successively become a designated supplier for the production of professional equipment for the Chinese People's Liberation Army, the Armed Police Force, the Ministry of Public Security, and other organizations; Core suppliers of occupational and protective shoes for large state-owned enterprises such as China Civil Aviation, China Petroleum, China Petrochemical, China Railway Corporation, and Southern Power Grid; Many brand strategic cooperative enterprises.
In recent years, Haiyu Co., Ltd. has placed special emphasis on innovative research and development to enhance the company's transformation towards high-tech, innovative, and intelligent manufacturing; In 2020, it was recognized by the Ministry of Industry and Information Technology as one of the "Top 500 Invisible Unicorn Enterprises in China"; Haiyu Co., Ltd. has been recognized as: Shandong Province Enterprise Technology Center, Shandong Province's first batch of invisible champions in single manufacturing industry, Shandong Province's "specialized, refined, special, and new" enterprise, Weifang Key Laboratory, Weifang Industrial Design Center, Weifang One Enterprise One Technology Research and Development Center, and Weifang City's "specialized, refined, special, and new" enterprise; Weifang Functional Protective Shoe Technology Strategic Alliance President Unit and Gaomi Shoe Industry Leading Enterprise; President unit of Gaomi Footwear Association.
The company has an excellent design and development team led by designers, advanced "shoe design and development software" and "version opening system", and "foot circumference data" collection equipment imported from Italy. Behind various modern technologies, it reflects Haiyu's historical mission of "technology changes life, health begins with a single step".
The company has invested heavily in the establishment of the "SATRA" international A-level testing center, which is certified by the British SATRA organization and has third-party testing qualifications; We have professional equipment and testing capabilities for various shoe materials and multiple performance indicators of finished shoes, as well as comprehensive testing.
Haiyu people take "technology changes life, health begins with a single step" as their mission, constantly striving and forging ahead to achieve the vision of "century old Haiyu, global Haiyu"!